Best Practices for Google Ads PPC Search Campaigns

Date: Wednesday, 4^th of December 2024, 11.00 am

Duration: approx. 60 minutes

In today's digital business, Google AdWords is the go-to marketing tool for every successful organisation. But there's a growing need for marketing departments to understand how to use it in a professional manner without spending thousands of euros.
We're delighted to support our M42 partners with our webinar "How to Promote Your Business Using Google Ads", presented by our Digital Marketing mastermind, Johnatan Crompton.

This training we will discuss essential strategies to enhance your campaign performance:

• Set up your AdWords account
• 'Extensions' are now referred to as 'Assets.’
• Monitor the quality score of your ads
• Establish goals for effective conversion tracking