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Save the date: Digitalize And Automate 2025

Wednesday, October 1st, 2025. Live-streamed from Frankfurt, Germany.

 

Europe's #1 Event in Service Management will be back on October 1st, 2025.

Live-streamed from Frankfurt, Germany into the world, you can participate in this event from wherever you are.

The agenda will be published on this page soon. Sign up now completely free of charge and don't miss any updates.

Sign up now

You will receive a confirmation email after submitting the form. Another email with the live stream link will be sent to you in time for the event.

Questions? 

Write a mail to marketing@matrix42.com

We are happy to answer any questions you may have regarding the event.

This was Digitalize and Automate 2024

Dive into the inspiring keynote videos from last year’s Digitalize and Automate event.

Niilo Fredrikson Keynote

The New Matrix42 – Digitalize And Automate 2024

Niilo is a passionate advocate for European tech. He became the CEO of Matrix42 in 2024 after leading Efecte since 2018. With over a decade of leadership experience in global software enterprises, he continues to be an entrepreneur at heart. In his keynote, Niilo will reveal our new combined product portfolio, branding, and strategic direction.

David Rowan Keynote

"No, AI won't eradicate humanity — but it can fire up your company's ambitions"

David Rowan, founding Editor-in-Chief of WIRED magazine's UK edition, delivered an exciting keynote at our Digitalize And Automate 2024 event.

Julie Mohr Keynote

Revolutionizing Service Management: Navigating Complexity, Embracing Innovation

Julie Mohr, Principal Analyst of Forrester, supports ITSM and ESM experts in the transformation of IT companies. She researches knowledge management, generative AI and automation. She has been active as an expert and speaker since 2004 and has experience at NASA. She co-authored the ITIL knowledge management practice and wrote “The Help Desk Audit”.